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Posh & Luxe

Zillow

Immersive Brand Experience

  • Brand Experience
  • Custom Fabrication
  • Event Production
Zillow State of Home entry arch and branded real-estate displays

Challenge

Zillow’s State of Home campaign asked guests to walk through the idea of homeownership, not just read about it. The metaphor had to become architecture in a one-day footprint without looking like temporary scenery.

Solution

A custom entry arch and real-estate-inspired welcome moments led the story, with dimensional wood branding, door graphics, bar façades, and floral carrying the visual identity through the room. Fabrication and install were managed so every piece read as finished construction.

Scope

Design for fabrication, custom builds, environmental graphics, floral, production, installation, and onsite leadership for Zillow’s State of Home program.

Services

  • Brand Experience
  • Custom Fabrication
  • Event Production

Gallery

Project photography for Zillow.

Zillow State of Home custom fabricated For Sale sign installation
Zillow State of Home brand activation venue overview
Zillow branded bar façade within the State of Home activation
Zillow State of Home experiential brand installation
Custom door graphic entry for Zillow State of Home activation
Zillow Rentals podium display at State of Home brand activation
Home Loans podium display within Zillow experiential installation
Branded bar environments for Zillow State of Home hospitality

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